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Go beyond the reporting in your CRM and Marketing Automation systems to truly understand sales performance and the influence of your marketing efforts.
For many growth teams, getting insights involves pulling massive amounts of data from various systems and manual efforts to create reports. This approach makes it very difficult to identify trends, uncover opportunities, and understand what’s working.
We help sales and marketing teams use their data to confidently make decisions that boost sales, achieve a positive return on marketing spend, and remain agile in quickly shifting or uncertain markets.
Integrate and analyze sales and marketing data from your sales and martech stack (including sources like Salesforce.com, Saleslogix, Microsoft Dynamics, Marketo, Hubspot, Google Analytics, Hootsuite, Twitter, etc.) into single platform to get a 360-degree view of customers and marketing activities.
Track and measure campaign performance with an integrated view of all of your marketing activities. See which programs, campaigns, and channels lead to the most sales. Connect the dots between lead generation and sales to understand and demonstrate Marketing’s impact on the business.
Identify customer preferences and purchase patterns to guide marketing and sales strategies. Predict customer churn so you can develop retention strategies targeted at valuable customers.
Segment customers into groups based on common characteristics and factors so you can hone your messaging and tactics and target each group more effectively.
Analyze current and historical sales data along with market trends and industry benchmarks to predict sales and plan for growth. Identify trends and patterns to develop more accurate quotas, benchmarks, and forecasts.
Track sales rep performance and quotas to empower your sales team to increase productivity and close more deals. Utilize intuitive dashboards for reps to manage daily sales activities and leadership to perform sales analysis.
From Fortune 500 companies, to small innovative companies to non profits, we help our clients make the most of their data.
Seeing the big picture can be difficult when you’re busy running the business. Better manage, analyze, and utilize your data to reach your business goals.
Data Strategy | AI Strategy | Tooling & Architecture | Data Governance
Focus on your business while we build your end-to-end data analytics solutions. Get the right data foundation, technology, and processes to analyze growing data volumes.
Data Platform Build | Platform & Data Migration | Data Visualization | Gen AI | App/BI Integrations
Ensure ROI through long term adoption and usability. Get ongoing expertise to help you manage and optimize your data solutions as your business evolves.
Training | Advisory | Support & Maintenance | Data Program Maintenance
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